Programme Type:

Course Overview

Students are trained to master persuasive communication through design and multimedia applications. This programme emphasizes the understanding of branding, positioning, advertising strategy, media applications and product solutions. The creative process and final artwork are given great emphasis in order for our students to develop and enhance their skills and abilities to excel in this field.

We aim to develop graduates with intellectual capabilities in developing creative ideas in advertising communications, and who are technically capable of developing those ideas into working output.

Entry Requirement 

  • Pass Foundation/Matriculation studies in a related field from a recognized institution;* OR
    * Candidates from the non-related fields may be admitted subject to a rigorous internal assessment process.
  • Pass STPM or its equivalent with a minimum of Grade C (GPA 2.00) in any two (2) subjects; OR
  • Pass A-Level with a minimum of Grade D in any two (2) subjects; OR
  • Pass UEC with a minimum of Grade B in at least five (5) subjects inclusive of English; OR
  • Recognized Creative Multimedia Diploma or it's equivalent with a minimum CGPA of 2.50*

*Candidates with CGPA below 2.50 but above 2.00 may be admitted subject to a rigorous internal assessment process.

Fees

RM 60000


This information was accurate on : 10/02/2021
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