Programme Type:

Course Overview

Program Goals

  • Presenting the most important and up-to-date theoretical knowledge in the four tracks of the program (public relations and advertising - radio and television - graphic design - print and electronic journalism) in order to provide the student with a strong and modern background of knowledge that enables him to learn the theoretical side and master the practical practice.
  • Providing students with the applied skills necessary to produce various media materials and programs in the four tracks of the program, using the college's studio and laboratories or during the field training period.
  • Raising the level of media performance committed to legislation and ethics, and enhancing the role of the media in community development and service.
  • Development of critical and creative thinking and the ability to evaluate the work environment of local, regional and international media.
  • Enhancing media research skills and methods that enable graduates to work in research centers or pursue higher studies.

Entry Requirement 

Graduation Requirements:

  • The language of study in the media program: Arabic
  • The number of credit hours for the program = 126 hours
  • Offered Majors: (Public Relations and Advertising - Radio and Television - Graphic Design - Print and Electronic Journalism)
  • The student must have a high school diploma (scientific or literary section) or its equivalent with a minimum average of 60%.
  • The applicant has passed the Test of English Language (TOEFL), with a score of 450 or equivalent

To successfully complete the program, the student must:

  • Completion of studying all required courses for the major.
  • A GPA of (2.0) or more

Fees

Fee per credit hour

AED 1100


This information was accurate on : 24/02/2021
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