Programme Type:

Course Overview

As a student at the University of Europe for Applied Sciences, we will train you to become a leader in marketing management. Case studies, simulation games, practical projects and internships with top business  partners expand your theoretical training into an integrative and future-oriented learning offer. In addition, the course can be optimally combined with a part-time job, as our lectures  take place between  Wednesday afternoon and Saturday evening .

As a future-oriented communication expert, you have to think holistically today. Marketing environments are becoming more and more dynamic and complex. In order to establish a strong brand image, marketing & PR elements must be closely linked. For this, companies need specialists with excellent analytical and strategic skills in both areas. At the University of Europe for Applied Sciences, we teach you in theory and practice how communication, markets and products are interrelated. In this way you become an all-rounder who is ideally equipped for the requirements of digital communication .

Entry Requirement 

Proof of a completed university degree qualifying you for a professional career in art, design, or media-based area of business[1] (bachelor’s or master’s degree from a university, university of applied sciences, or equivalent university in Germany or abroad); and the appropriate bachelor’s degree for which you have gained at least 210 credits in line with the European Credit Transfer System (ECTS)[2].

Proof of sufficient knowledge of English (IELTS — overall band score from 5.5). This is not needed for applicants who have completed their bachelor’s degree or profession-qualifying university degree in the English language.

The same requirements apply to international students

  1. Degrees in the subjects of Digital Media, Information Technology, Design, Communication Design, Media Technology, Media Science, Architecture, Interior Design, Set Design, or related subjects are suitable.
  2. You can also be accepted for the master’s degree programme if you have completed your bachelor’s degree with 180 credits. The remaining 30 credits can be gained by the end of the first semester of your master’s degree programme, or as an extra semester prior to starting the programme. 
  3. Credits: 120 ECTS

Fees

EU applicants: 11400 € yearly
Non-EU applicants: 12600 € yearly


This information was accurate on : 18/01/2021
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