Programme Type:

Course Overview

Effective digital engagement is crucial in today’s marketplace. Gain the expertise you need to get ahead in your career with the online master’s in digital marketing from Fairleigh Dickinson University.

At FDU, our online master’s in digital marketing equips you with the skills you need to become a leader in your field. With an innovative curriculum that prepares you in a full suite of digital marketing areas, you’ll gain the comprehensive training you need to reach the next level of professional success.

SOME KEY TOPICS OF STUDY INCLUDE:

  • Digital Marketing
  • Mobile Marketing
  • Marketing Research
  • Consumer Behavior
  • Social Media Marketing
  • Website Design
  • Web Analytics
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Email Marketing
  • Database Marketing & Management
  • Content Marketing

In addition, the program requires a four-credit capstone experience designed to prepare you for real-world application of your knowledge. Through either a digital internship or the development of a thesis, you’ll have the capacity to tailor your digital marketing degree to fit your unique interests, helping prepare you for the career you want.

When you graduate, you’ll be equipped to advance into any number of roles within the world of digital marketing. Among these include positions in content creation, social media, digital and interactive marketing, creative services, production, and operations. It will also help you to gain certification in both Google Analytics and Hootsuite.

The online master’s in digital marketing is taught by seasoned professionals with years of experience in their field. Because the program is offered fully online, you’ll have the flexibility you need to balance your education around your life.

Entry Requirement 

Admission Requirements:

Applicants to the online M.S. in Digital Marketing program will need to submit the following:

  • The graduate application form opens in a new window
  • Official transcripts
  • GMAT/GRE scores, taken within the last five years*
  • Current resume
  • A personal statement

In addition, all applicants must have obtained a bachelor’s degree from an accredited college or university.

GMAT/GRE scores may be waived if certain criteria are met.

English Language Requirements:

  Regular (Direct) Admission Pre-Master’s Program (Graduate) Intermediate Pre-Master’s Program (Graduate) Pre-University Program (Undergraduate) Intermediate Pre-University Program (Undergraduate) Conditional Admission
TOEFLIBT 70 60 50 50 40 Not required
IELTS 6 5.5 5 5 4.5 Not required
ITEP 3.7 3.5 3.2 3.2 2.9 Not required
Pearson’s PTE-A 53 50 50 45 36 Not required
GTEC 1150 1075 1000 1000 900 Not required
E3PT 65 58 58 54 48 Not required
Duolingo 100 90 80 80 70 Not required
FDU EPS EPS 1109 + 1119 EPS placement test score 8   EPS placement test score 7   Not required
or EPS placement test score 7 EPS placement test score 3
EPS 5109 + 5119    
Other SAT EBRW: 480 ELS EAP level 110 ELS EAP level 109 ELS EAP level 109 ELS EAP level 107 Not required
ACT English: 22
ELS EAP level 112

Fees

Tuition Fees and Medical Insurance: $20700

Tuition per Credit: $925


This information was accurate on : 14/04/2021
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