Programme Type:

Course Overview

The specialist digital marketing knowledge we teach helps you to understand and create digital marketing solutions. During your studies you will develop:

  • A strong foundation in marketing theory and practice
  • A specialist perspective on digital marketing and how it integrates into an overall marketing framework
  • The skills to analyze complex marketing situations in the digital environment and develop solutions and actions. 

In addition, you have the opportunity to take the Institute for Direct and Digital Marketing (IDM) Certificate level exam. IDM student members benefit from digitally focused job opportunities through the IDM digital hub.

After graduating you will be ready for a range of careers including:

  • Digital Marketing Analyst
  • Social Media Manager
  • Communities and Social Media Specialist.

Entry Requirement 

Academic Requirement:

The programme is designed to attract students from a wide range of backgrounds, disciplines and nationalities. Applicants are welcome from any academic discipline. Admission is normally open to those with:

  • A minimum of a second-class honours degree
  • Or equivalent overseas degree from a recognised institution
  • Or equivalent professional or other qualification.

Those who do not meet any of the above criteria may be eligible for entry, provided they have compensatory work experience. This should include, in particular, further professional training and accreditation and the demonstration of appropriate career development.

English Language Requirements:

If English is not the first language you will need to satisfy the university's English language requirements:

  • IELTS minimum 6.0 (with a minimum of 6.0 in reading and writing and 5.5 in listening and speaking)
  • if you have completed your undergraduate degree in the UK (at least one full year of study) you will automatically meet our English language requirements.

Fees

Home (UK) Full time tuition fee: £10200

Home (UK) Part time fee: £5100

International / EU full time fee: £15900


This information was accurate on : 30/03/2021
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