Programme Type:

Course Overview

Marketing means creating, communicating, and delivering value to customers while generating revenue. With a marketing degree, you’ll help organizations discover unmet customer needs and wants, develop products and services to satisfy those needs, and use advertising, promotions, pricing, distribution, personal selling, and customer relationship management to build strong brands that attract and retain customers. A marketing education from the Marketing Department at the David Eccles School of Business gives you a competitive advantage in one of the largest areas of employment in business today.

Entry Requirement 

Admission
(BCOR Track A)*
Admission
(BCOR Track B)*
Automatic Admission
(Legacy)
Professional Sales and Business Development Emphasis Committee Review**
  • Admitted to the Eccles School (Upper Division)
  • Completion of Business Fundamentals
  • B- or higher in BCOR 3040
  • 3.2 or higher total GPA
  • Admitted to the Eccles School (Upper Division)
  • Completion of Business Fundamentals
  • B- or higher in MKTG 4450 or MKTG 4720
  • 3.2 or higher total GPA
  • Admitted to the Eccles School (Upper Division)
  • B- or higher in MKTG 3010 or 3011)
  • 3.2 or higher total GPA
  • Admitted to the Eccles School (Upper Division)
  • Not eligible for Conditional Admission or Automatic Admission
  • B- or higher in BCOR 3040, MKTG 3010, 3011, 4450, or 4720
  • Admitted to the Eccles School (Upper Division)
  • Not eligible for Track A, Track B or Legacy Admission
  • B- or higher in BCOR 3040, MKTG 3010, 3011, 4450, or 4720
  • 2.8-3.19 or higher GPA

Fees

Resident:

Full-Time $30550
Part-Time $33200

Non-Resident/International:

Full-Time $48800
Part-Time $58700

This information was accurate on : 03/12/2020
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