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The Marketing (Minor) provides a thorough understanding of the fundamental concepts how to apply these concepts through case studies and company and non-profit organization projects. Students also gain an understanding of consumer behavior, along with the knowledge and tools needed to coordinate marketing elements into integrated campaigns.
Entry Requirement
Minor Requirements:
18 credit hours with grades of C or better, a minimum of 9 credit hours at or above 300-level, and at least 12 credit hours unique to the minor
Business Administration (BSBA) students are not eligible to declare this minor
Fees
Part-time (less than 12 credit hours per credit hour) : $1684
A degree in Quantitative Analysis of Markets and Organizations (QAMO) teaches you to apply economics to business problems with an emphasis on game theory and econometrics..
Marketing is a creative, fast-paced industry. Our faculty will help you get inside the mind of prospective customers so you’ll know how to promote, develop, and sell products to them. Remember, without a plan, there is no sale!.
Marketing is to understand market segmentation and targeting, consumer behavior, marketing research and ethical considerations in marketing, relationship management, strategic planning, and global marketing..
The marketing analytics concentration is designed to equip students with the practical knowledge and skillsets necessary to make data-driven decisions..
Companies recruiting LSU marketing majors often place special value on students who have a professional sales background as it reduces their training time and costs..
From market research and product design to advertising and sales, marketing is the process of planning and executing the distribution of ideas, goods and services..
At the Sawyer Business School, you'll learn how to create effective integrated business strategies that include marketing, publicity, research, and advertising..
The basic curriculum is designed to thoroughly acquaint Marketing majors with the broad field of marketing and to allow focused study in narrower subfields, depending upon the students' interests and aptitudes. .
BA (Hons) Advertising and Marketing Communications is a pioneering course that offers students the knowledge and practical skills to build a career in the dynamic and creative industry sector..
They have a great opportunity to study commercial companies and economic organizations, to understand and predict market processes and to learn about consumer behaviour. .
If you have strong verbal and written communication skills, you are vigilantly observant and up-to-date on what is happening in the world of business, and interested in the concept and operation of commerce and marketing.
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The bachelor program in Business Administration with a concentration in Marketing Communications aims to provide a solid background in all areas of Business Administration and more specialized knowledge in Marketing Communications. .
The BBA Marketing programme aims to provide students with a comprehensive and holistic understanding of the core marketing principles, concepts, tools, trends and developments in modern marketing theory and practice.
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The BA (Hons) Marketing Management program offers the necessary qualifications to those who want to develop professionally in the field of Marketing and Communication..
This is a cutting-edge programme designed primarily to prepare students for employment at the executive management or marketing level in business and at the same time provide students with a foundation for either further study or starting their own business venture.
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This programme takes you beyond the traditional advertising major, as the curriculum incorporates business, marketing, and management perspectives into advertising..
The program provides students with a wide range of knowledge in the various functional areas of business, as well as prepares them with comprehensive knowledge of successful management of the marketing mix. .
The BSBA (Major in Marketing) exposes students to the latest research and theory in global and multicultural marketing and examines research-driven strategic advertising and promotion based on established analytics..
Develop an understanding of marketing concepts and functions, we all as the processes used to anticipate and satisfy customers' product needs and wants.
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With a BA Marketing degree from Saint Leo University, you will gain the skills to build strong consumer relationships and brand loyalty in the 21st-century global economy. .
The BA (Hons) Marketing course provides students with the fundamental academic and vocational skills in marketing and business principles through a variety of innovative teaching and learning methods. Assessments include a combination of examinations, projects and assignments, including an independent project dissertation in the final year..
The Marketing major is designed for those who wish to develop a thorough understanding of how to find what customers or potential customers think, how to get products across and appealing to potential customers, and how to close a deal when products and customers meet.
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Our Digital Marketer Degree Apprenticeship allows organizations to stay a step ahead of their customers' needs and develop communications to engage them in a fast-changing world..
With thousands of businesses competing on a daily basis, marketing has become a critical management function. It places businesses in the consumers mind in order to gain competitive advantage..
This course is designed to provide students with competencies to understand the key concepts of digital, how it has changed customer behavior, and the implications for your role and the wider business, devise.
The overarching aim of the BSc (Hons) Marketing course is to provide specialist education in the discipline of marketing which will immerse and engage students in an academically challenging and stimulating educational experience..
This course will give you the theoretical understanding, professional experience and industry contacts you need to step into an exciting and rewarding career in public relations (PR) and marketing. .
Our degree has deep industry ties and years of student feedback, which we use to shape the course and continuously adapt it to reflect current issues. .
On this pathway, you will develop a broader, rounded skillset and have the freedom to choose two or three optional modules each semester, which can be from any of the specialist pathways..
Our BA Digital Marketing degree is a unique two-year fast-track programme that immerses you in real-world, professional advertising and marketing communications.
Recognised by the Chartered Institute of Marketing our BA (Hons) Marketing degree gives you the practice-based skills needed to succeed in the ever-changing discipline of marketing..
This approach not only gives you the marketing knowledge needed but also the personal skills employers demand, allowing you to make an immediate impact upon graduation. .
This approach not only gives you the marketing knowledge needed but also the personal skills employers demand, allowing you to make an immediate impact upon graduation..
This approach not only gives you the marketing knowledge needed but also the personal skills employers demand, allowing you to make an immediate impact upon graduation..
A Bachelor of Science in Marketing from UIC Business prepares students for careers in advertising and communications, marketing research, product management, and sales leadership..
The purpose of marketing is to find and keep customers.. Employers in today’s economic environment actively seek competent, committed individuals for a variety of upwardly mobile careers in the field of marketing..
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